May 11, 2023

Improve-it = Hinckley Picnic Boat 40 S

Hinckley's Picnic Boat was the start of the down East revolution 25 years ago, this customer driven product evolution has grown the Hinckley family over the last 25 years. To satisfy the day-boating product mission, the Picnic Boat 40 S was designed with an interior settee that converted into an oversized v-berth. The first eight boats were built this way until a client asked for a large “Island” berth for sleeping only. Aptly named the “Island King”, a new arrangement option was born. The evolution continued as Hinckley listened to customer needs for entertaining guests. Cutting boards, compact ice compartments and custom mouldings to secure tumblers while preparing drinks are just some of the customization that has helped evolve the Picnic Boat 40 S. Another evolution in the Picnic Boat 40 S was the patented Side door, again the result of owner feedback who wanted an easier way to board their Hinckley.

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