July 1, 2022

Small Boat Shows Success

With the Covid-19 pandemic of the last two years and all, it seems medium sized boat shows has struck a chord in 2022.  Infect small boat shows have been a success not only in visiting numbers but also for seeing boatbuilders presenting novelties which are usually reserved to the large boat shows at the fall or the start of a calendar year.  

Boat shows like Palma which happens in early May, and Venice also in the last part of the same month have proven successful platforms for boatbuilders to launch new models.  For example in Palma Sanlorenzo and BlueGame both showed its new models, and it was the same for Princess.  In Venice the Ferretti Group did the same thing, presenting the new Wally, with Sunseeker, VanDutch, and Tornado doing the same.  

Small medium boat shows have always been successful as regional events but this recent international spot light helped by boat build builders presenting new models, might make a couple of them become bigger to what they are today.  For example the Venice 2022 boat show is only in its third edition, but it is a growing event, and its just becoming bigger competing with Naples for the second boat show of Italy.  With things how they stand it is already there, thanks to the push from Ferretti Group who always believed in the event since it started in 2019.  

The success of Palma boat show might have been a combination of events, with the cancellation of the Dusseldorf show for the second year in a row in 2022 giving a helping hand to its success.       

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