October 1, 2015

blogger - Bright Looking With One Cloud

Unlike previous recent years the start of the production year seemed to be a very positive one for many boat builders.  Most big brands went to Cannes with there accounts all on a positive mood showing the growing results they achieved so far.  And the outlook indeed looks better.
The market is looking good and the big companies are all starting to get an important feel and can now plan ahead.  It looked as of though we are ten years ago, when the outlook was all but positive. The results are speaking very good for the most. 
Ferretti Group was all into growing mode, with brands Riva, Ferretti and Pershing all doing very well. The Group has a project of unveiling thirty new models in the next two years, but brands Itama and Mochi do not seem mentioned in this. Azimut-Benetti had another growing year. Absolute advised its 2016 production is nearly sold out. Sunseeker said it ninety feet plus is doing excellent, but no news of its smaller models accept for the success the 57 Predator is enjoying.  Princess did not say much but did present some interesting projects for some coming new models. Beneteau Group advised again it is growing, and that finally sales for Europe are coming back to pre-recession levels with forecast that Italy will be topping the charts up in the years to come. 
The bad news came in recent days from Fairline with its current equity owner Better Capital deciding to pull out from the business, and just yesterday selling out to another investor.  It will be interesting where Fairline will move from now on. Surely the company is paying the price of it's little initiative in the last five or so years, something which a builder like this is not allowed to do much, especially when the others are reacting to every little momentum of the market.

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